Skip to main content

Netflix set to open stores that could immerse you in your favorite binge experience

With the dust still settling around Netflix’s shuttered DVD business, Netflix is now announcing a new division, Netflix House. 

The “Houses” will expand upon Netflix’s existing online merch shop with food and themed experiences for the latest Netflix shows. The company has experimented with immersive experiences before such as the Bridgerton Ball or the Stranger Things Experience. 

What we know is limited. However, we can expect the houses to be like mini theme parks but don’t expect a Stranger Things roller coaster anytime soon.

It’s a recognition of, perhaps, the one thing competitors such as Disney Plus and Peacock Plus have, respectively in Disneyland and Universal Studies, that Netflix does not, places to connect directly with subscribers and potential customers.

Netflix House would provide a permanent location for these experiences which senior leadership hopes will result a repeated visits throughout the year.

When and why

No official word on where specific locations will open in 2025, but fans can expect major cities like Chicago, Los Angeles, New York, or San Francisco to be some of the first locations with international locations to open later.

“We’ve seen how much fans love to immerse themselves in the world of our movies and TV shows, and we’ve been thinking a lot about how we take that to the next level,” Josh Simon, Netflix’s VP of consumer products, told Bloomberg.

The concept of the Houses seems to be an interesting experiment by Netflix on how to increase viewer engagement while giving prospective customers something tactile to consider as they weigh a possible subscription.

This comes as the company is looking to expand streams of revenue beyond its streaming products; partly due to growing complaints of the increasing subscription prices of the platform.

In addition, Netflix surely hoped that industry strikes would have ceased by now. With the SAG-AFTRA negotiations failing Wednesday, the company may be searching for added revenue to pay royalties for streams.

You might also like



Comments

Post a Comment

Popular posts from this blog

Garmin's new radar-equipped tail light will keep you safe on your e-bike

Garmin's Varia bike radars are some of the most popular pieces of cycling tech around – and now the company has delivered its first rearview radar to have been specially designed for some of the best e-Bikes .   Garmin's Varia range mounts to the back of your bike and broadcasts a radar signal behind you, so you can get visual and audible alerts when something's overtaking you. Even better, the new Varia eRTL615 plugs directly into most e-bikes, with no battery required. Because the catchily-named Varia eRTL615 is also a tail light, it'll also make sure you're visible to other vehicles too, promising to emit a flashing or solid light that's visible from up to a mile away in daylight. To connect Garmin's new radar tail light to your e-bike, you'll need to pick the right Garmin adapter cable (which isn't included). You can buy power cables compatible with Bosch, Shimano, or USB-A terminals or connections, with more info on those available on Garmin...
Post a Comment
Read more

Revolution Software is using their own AI technology to remake Broken Sword

TechRadar Gaming is reporting live from Gamescom 2023 on the latest and greatest developments in gaming and hardware. Revolution Software announced at Gamescom 2023 that Broken Sword would be coming back, with Broken Sword - The Shadow of the Templars getting a full remake while a sixth title in the series is coming in the future too, under the title Broken Sword - Parzival’s Stone .  Speaking to TRG ahead of the announcement, Cecil talked about the studio’s plans for a Broken Sword remake and the sixth title in the series. Cecil is a larger-than-life character, who is able to talk about the studio’s plans with enthusiasm. It even carries a pocketful of stones to illustrate the plans for Parzival’s Stone , but he also talks about how Broken Sword - The Shadow of the Templars would be using AI to upscale.  Cecil wasn’t shy about the studio’s use of AI technology, but he gave a fairly robust explanation of why the game was using it. The AI technology will be used to upda...
Post a Comment
Read more

Hackers steal passwords, emails from hookup websites

Two gay hookup websites have been breached with sensitive and personal user data stolen and sold online, new reports have claimed. The databases, which are now being sold on dark web forums, were taken from platforms called TruckerSucker, and CityJerks. They contain enough personally identifiable information to engage in identity theft , such as usernames and passwords, email addresses, profile pictures, sexual preferences, birth dates, postal addresses, IP addresses, and bios. The passwords are encrypted, but according to TechCrunch, the algorithm is “weak” and could be broken by a more persistent hacker. The silent treatment HaveIBeenPwned founder Troy Hunt, who was tipped off on the leak, described the incident as a “typical forum breach, albeit with super sensitive content.”  However the content includes more than just identity data, as there are also messages users exchanged, including arranging meetings and describing their sexual preferences.  In total, more than...
Post a Comment
Read more